FREE SEO TOOLS FOR YOUR WEBSITE
As one of the top SEO companies in New York City, below are some free SEO tools that we recommend.
Free Keyword Tool
The Wordstream Free Keyword Tool offers thousands of keyword ideas from a huge database of more than a trillion unique searches. This tool outperforms some of the paid alternatives in the market.
Keyword Eye Basic
Keyword Eye Basic is a visual keyword suggestion tool, that works particularly well for brainstorming sessions.
Übersuggest utilizes the “Suggest” data from Google and others. A terrific tool for developing long-tail phrases.
Anchor Text Over Optimization Too
The Anchor Text Over Optimization Tool outputs anchor text diversity. Words or phrases that are potentially over-optimized are highlighted for manual review.
Copyscape is a free plagiarism checker. The software lets you enter a URL to detect duplicate content and to verify that your content is original.
Hootsuite is one of the best free social media management tools available, and covers multiple social networks, including Twitter, Facebook, LinkedIn, WordPress, Foursquare and Google+
TweetReach is the right tool for your business if you’re interested in monitoring how far your tweets travel, as TweetReach measures the actual impact and implications of social media discussions.
Klout is probably one of the most controversial social media analytics tools. There are those who hate it and claim that its scoring system is completely inaccurate, and that trying to interact with them is an impossible mission (curious thing as they provide interaction-measurement services).
Quite popular among social media enthusiasts, Social Mention monitors over one hundred social media sites. It is probably one of the best free listening tools on the market, as it analyses data in more depth and measures influence with 4 categories: Strength, Sentiment, Passion and Reach.
Twazzup is great for social media beginners looking for a Twitter monitoring tool. You just enter the name you want to track and you instantly get real-time updates, meaning the most active top influencers, top RTd photos and links, and most importantly, the top 10 keywords related to your search.
FREE PROJECT MANAGEMENT TOOLS
Producteev offers its clients unlimited users and projects for free—and unless your small business needs Outlook integration, personalized support, or visual customization, there’s no reason to upgrade to Pro.
GanttProject is another open-source free project scheduling and management tool. Reviewers have compared this heavy-hitting application to Microsoft Project—both in terms of features offered and complexity. This system can generate Gantt and PERT charts, produce reports in HTML and PDF formats, and offers versatile scheduling and time management tools.
From the glut of open-source software, 2-Plan stands out. The system has three symbiotic programs—all free: 2-Plan Desktop, a project-management system. 2-Plan Team, a web-based project management tool with multiple hosting options. Work 2-gether, a Scrum-based task management board for one-team projects.
Based on their 40,000 customers and 400,000 users, Asana is one of the most popular project management apps available—and best of all, for up to 15 users, it’s free.
Trello costs a grand total of zero dollars and no cents. They use a method called Kanban, a project management system developed by a former Toyota vice president, Taiichi Ohno, which allows users to move cards—representative of tasks—to create a visual representation of where a project is in development.
FREE ACCOUNTING/CPA TOOLS
TurboCash is an accounting tool that you can download directly to your computer, so that you don’t need the cloud or internet access to use it (though that also means you can only use it on computers that have it). It bills itself as “a community developed, top drawer, SME accounting package” that gives small business owners the accounting tools the big international companies use. The program allows you to invoice, control stock, track creditors and debtors, do VAT accounting, manage balance sheets and income statements, and run all manner of reports.
NCH Express Invoice
If you are a one-man band, chances are you don’t need very complex accounting software. You’ll need to be able to create and track invoices, and you’ll need help with filing taxes. You might even need to figure out VAT, but you will be working with relatively small sums and relatively straightforward calculations. If that’s all you need, NCH Express Invoice is a great option.
Like TurboCash, gnuCash is an open source, completely free accounting program that you can download directly to your computer. However, this program is more user-friendly and flexible. Its usefulness is in its reporting: it comes packed with 40 financial report templates, making it easy to generate everything from a basic profit and loss, to much more complex reports.
Wave is one of the more well-known free accounting software options out there. It is slick, professional and based in the cloud, so it hits a lot of the notes modern entrepreneurs, freelancers and business owners respond to.
QuickFile considers itself “an accounting system for the non-accountant”, and so it has been designed from the beginning to be as simple and effortless as possible. It even takes you through the whole process with a step-by-step tutorial when you first log in.
FREE HUMAN RESOURCE (HR) TOOLS
This freemium product allows unlimited users, but caps off data storage for free accounts at 500MB (vs. 3-5GB for upgraded accounts) and also doesn’t offer phone support or full access to mobile apps for the free version.
Well, you don’t get much more straightforward than that name.
freeHR is a web-based human resources system run by UK-based company Isys. The system is totally free, with no limits on number of users, how long, or how much you use it. Isys makes money with ads, and by charging for optional premium services like setup/configuration, training, support, and custom reports.
A free solution for any organization with ten employees or less, HRtrack is a downloadable software product by Canadian company First Reference. The system runs on your desktop, and its appearance will make any user of Outlook feel right at home.
This HR product is a free, SaaS system run by a UK-based company. While the software is currently completely free, with no ads, trials or strings attached, the company has announced they have future plans to monetize. However, they have pledged that anyone with the software before that time will have access to the free system in perpetuity.
Web Human Resources
A web-based, “social” HR software aimed at SMEs, WebHR is free and ad-supported for ten employees or fewer. Based in Pakistan, but with over 9,000 customers from around the globe, WebHR has been around in its current SaaS form since 2010.
This HR tool is free for five employee logins and ten employee profiles. A web-based software, People also integrates with many of Zoho’s other offerings (and there are many).